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Planning, implementing, and evaluating health promotion programs : a primer /

McKenzie, James F.

Planning, implementing, and evaluating health promotion programs : a primer / - 5th ed. - San Fransicso : Pearson/Benjamin Cummings, c2009. - xvi, 464 pages : Illustrations ;

Includes index.

ISBN: 032149511X (alk. paper)

Subjects--Topical Terms:
Health promotion - planning.
Health promotion - evaluation.
Health planning - methodology.
Health Promotion - United States.
Health Promotion - United States.
Health Planning - United States.
Program Evaluation
Health Education - United States.

LC Class. No.: RA 427.8 / MCK

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