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Innovation management and new product development /

Trott, Paul.

Innovation management and new product development / - 3rd ed. - Upper Saddle River, NJ : Financial Times Prentice Hall, c2005. - xix, 536 pages : Illustrations ;

Includes bibliographical references and index.

ISBN: 0273686437 (pbk.)

Subjects--Topical Terms:
Technological innovations - management.
Industrial management.
Product management.

LC Class. No.: HD 45 / TRO

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