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Consumer behaviour /

Schiffman, Leon G.

Consumer behaviour / - Canadian ed. - Toronto, Ontario : Pearson Prentice Hall, c2006. - xxv, 566 pages : Illustrations ;

Includes index.

ISBN: 9780131463042 0131463047

Subjects--Topical Terms:
Consumer behavior - textbooks.
Motivation research (marketing) - textbooks.

LC Class. No.: HF 5415.32 / SCH

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