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Principles of marketing /

Kotler, Philip.

Principles of marketing / - 7th Canadian ed. - Toronto, Ontario : Pearson Prentice Hall, c2008. - xvi, 733 pages : Illustrations ;

Includes index.

ISBN: 9780132020015 0132020017

Subjects--Topical Terms:
Marketing - textbooks.
Marketing - management - textbooks.

LC Class. No.: HF 5415 / KOT

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