10 rules for strategic innovators : from idea to execution /

Govindarajan, Vijay.

10 rules for strategic innovators : from idea to execution / - Boston, Mass. : Harvard Business School Press, c2005. - xxvii, 224 pages : Illustrations ;

Includes index.

Why innovation needs a different kind of execution -- Why organizations, like elephants, never forget -- Case: Corning microarray technologies -- Slaying the elephant -- Why tensions rise when new borrows from established -- Case: New York Times Digital -- Turning tension into a productive force -- Why learning from experience is an unnatural act -- How being bold, competitive, or demanding can inhibit learning -- Case: Hasbro Interactive -- How being reasonable, inspiring, or diligent can block learning just as easily -- Case: Capston-White -- Finding gold with theory-focused planning -- Ten rules for strategic innovators -- Case: Analog Devices.

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New business enterprises - management.
Entrepreneurship.
Creative ability in business.
Strategic planning.
New business enterprises - United States - case studies.

HD 62.5 / GOV

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