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Global marketing /

Svend, Hollensen.

Global marketing / - 6th ed. - Harlow, England: Person Education Limited, c2014. - xlv, 792 pages : Illustrations;

Includes index.

ISBN: 9780273773160

Subjects--Topical Terms:
Export marketing.
Export marketing - case studies.

LC Class. No.: HF 1416 / HOL

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