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Global marketing /

Gillespie, Kate.

Global marketing / - 3rd ed. - Australia ; Mason, OH : South-Western Cengage Learning, c2011. - xxiv, 576 pages : Illustrations ;

Includes index.

ISBN: 9781439039434 1439039437

Subjects--Topical Terms:
Export marketing.
Export marketing - management.

LC Class. No.: HF 1416 / GIL

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