Essentials of marketing research /
Essentials of marketing research /
- 2nd ed.
- New York, NY : McGraw-Hill Irwin, c2010.
- xvii, 398 pages : Illustrations ;
Includes index.
9780073404820 (alk. paper) 0073404829 (alk. paper)
Marketing research.
HF 5415.2 / ESS
Includes index.
9780073404820 (alk. paper) 0073404829 (alk. paper)
Marketing research.
HF 5415.2 / ESS