Marketing for hospitality and tourism / (Record no. 1028)

MARC details
000 -LEADER
fixed length control field 00550cam a2200193 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130807958
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number TX 911.3.M3
Item number KOT
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 10 - TITLE STATEMENT
Title Marketing for hospitality and tourism /
250 ## - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c1999.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 800 pages :
Other physical details Col. illustrations ;
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry - marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourism trade - marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Bowen, John
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Makens, James C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
      GIMPA Main GIMPA Main Reference Section 2014-06-06 Purchase   TX 911.3.M3 KOT 60118 2022-08-16 2022-08-16 Book

Powered by Koha