Managerial economics : (Record no. 3349)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01315cam a2200205 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780136040040 (casebound) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0136040047 (casebound) |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD 30.22 |
| Item number | KEA |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Keat, Paul G. |
| 245 10 - TITLE STATEMENT | |
| Title | Managerial economics : |
| Remainder of title | economic tools for today's decision makers / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication | Upper Saddle River, N.J. : |
| Name of publisher | Prentice Hall, |
| Year of publication | c2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxiii, 598 pages: |
| Other physical details | Illustrations; |
| 500 ## - GENERAL NOTE | |
| General note | Includes statistical and financial tables. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Introduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Managerial economics. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Young, Philip K. Y. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | http://www.loc.gov/catdir/toc/ecip0822/2008028750.html |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| GIMPA Main | GIMPA Main | Reference Section | 2014-10-03 | Purchase | HD 30.22 KEA | 60554 | Book |