Marketing / (Record no. 3578)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00600cam a2200193 a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0070914389 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070914384 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | SOM |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Sommers, Montrose S., |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication | Toronto : |
| Name of publisher | McGraw-Hill Ryerson, |
| Year of publication | c2004. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxiii, 566 pages : |
| Other physical details | Illustrations. ; |
| 500 ## - GENERAL NOTE | |
| General note | Previous ed., 9th Canadian ed., written by Montrose S. Sommers and James G. Barnes under title: Fundamentals of marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Barnes, James G. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sommers, Montrose S. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| GIMPA Main | GIMPA Main | Reference Section | 2023-08-11 | Donation | HF 5415 som | 69589 | Book |