The subject is marketing / (Record no. 4116)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01178cam a2200397 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocm48532475 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OCoLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250506112157.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 011121s2002 onca b 001 0 eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | 20019040296 |
| 016 ## - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | (AMICUS)000025961354 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0176169555 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780176169558 |
| 029 0# - OTHER SYSTEM CONTROL NUMBER (OCLC) | |
| OCLC library identifier | NLC |
| System control number | 000025961354 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)48532475 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | 0 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | SUB |
| 245 04 - TITLE STATEMENT | |
| Title | The subject is marketing / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd Canadian ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Scarborough, Ont. : |
| Name of publisher, distributor, etc. | Thomson/Nelson, |
| Date of publication, distribution, etc. | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 616 pages : |
| Other physical details | Illustrations ; |
| 500 ## - GENERAL NOTE | |
| General note | Previously published as: Marketing / Charles W. Lamb, Jr [and others] Canadian 3rd. ed. |
| 500 ## - GENERAL NOTE | |
| General note | Accompanied by 1 CD-ROM (12 cm). |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing Management |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 650 #6 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing- Gestion. |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lamb, Charles W. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hair, Joseph F. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mc Daniel, Carl. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Faria, AJ, |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Book |
| Suppress in OPAC | No |
| 948 ## - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN) | |
| h (OCLC) | NO HOLDINGS IN GHUCC - 9 OTHER HOLDINGS |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | GIMPA Main | GIMPA Main | Reference Section | 2024-10-08 | Purchase | HF 5415 SUB | 69787 | 2025-05-06 | 2025-05-06 | Book |