Marketing : principles & perspectives /
Material type:
TextPublication details: New York : McGraw-Hill/Irwin, c2004.Edition: 4th edDescription: xl, 596 pages : IllustrationsISBN: - 0072539097 (alk. paper)
- 007286057X (alk. paper)
- 0071214305 (International ed.)
- HF 5415.1Â BEA
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book | GIMPA Main General Stack | HF 5415.1 BEA (Browse shelf(Opens below)) | Available | 45084 | |
| Book | GIMPA Main Reference Section | HF 5415.1 BEA (Browse shelf(Opens below)) | Available | 45678 |
Includes index.

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