Business intelligence and analytics : systems for decision support /

"Authorised adaptation from the United States edition, entitled Business intelligence and analytics : systems for decision support, 10th edition, ISBN 9780133050905, by Ramesh Sharda, Dursun Delen, and Efraim Turban, published by Pearson Education, cop. 2014"

Decision making and analytics : an overview of business intelligence, analytics and decision -- Foundations and technologies for decision making -- Data warehousing -- Business reporting, visual analytics and business performance -- Predictive analytics : data mining -- Techniques for predictive modeling -- Text analytics, text mining and sentiment analysis -- Web analytics, web mining and social analytics -- Prescriptive analytics : model-based decision making: optimization and multi-criteria systems -- 10.modeling and analysis: heuristic search methods and simulation -- 11.automated decision systems and expert systems -- 12.knowledge management and collaborative systems -- 13.big data and future directions for business analytics : big data and analytics -- 14.business analytics : emerging trends and future impacts.

This text provides the only comprehensive, up-to-date guide to today's revolutionary management support system technologies, and showcases how they can be used for better decision-making. This edition focuses on Business Intelligence (BI) and analytics for enterprise decision support in a more streamlined book. In addition to traditional decision support applications, this edition expands the reader$1? ?(Bs understanding of the various types of analytics by providing examples, products, services, and exercises by discussing Web-related issues throughout the text.