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Services marketing : integrating customer focus across the firm /

Contributor(s): Material type: TextTextPublication details: Toronto : McGraw-Hill Ryerson, c2007.Edition: Canadian edDescription: xxvi, 630 pages : IllustrationsISBN:
  • 9780070964525
  • 0070964521
Subject(s): LOC classification:
  • HD 9980.5 SER
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