Marketing : real people, real choices /
Material type:
TextPublication details: Toronto : Pearson Canada, Inc., c2013.Edition: 2nd Canadian edDescription: xix, 499 pages. IllustrationsISBN: - 9780132626316
- HF 5415.35Â MAR
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book | GIMPA Main Reference Section | HF 5415.35 MAR (Browse shelf(Opens below)) | Available | 63773 |
Browsing GIMPA Main shelves, Shelving location: Reference Section Close shelf browser (Hides shelf browser)
| HF 5415.32 SOL Consumer behavior / | HF 5415.32 SOL Consumer behaviour : buying, having, and being / | HF 5415.33 HAW Consumer behavior : building marketing strategy / | HF 5415.35 MAR Marketing : real people, real choices / | HF 5415.35 SOL Marketing : real people, real choices / | HF 5415.5 BRE Proactive customer service : transforming your customer service department into a profit center / | HF5415.5 DER Judgment on the front line : how smart companies win by trusting their people / |
Includes appendixes and indexes.
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