00788cam a22001934a 4500020003500000050001700035245005800052250001200110260003700122300003800159500010900197500005100306650002200357650003900379700002000418700002000438856006800458856006800526 a0072424028 (pbk. : alk. paper)00aHM 1221bPUB00aPublic relations :bthe profession and the practice / a5th ed. aNew York :bMcGraw-Hill,cc2004. axxii, 390 pages:bIllustrations ; aRev. ed. of: Public relations / Otis Baskin, Craig Aronoff, Dan Lattimore. 4th ed. c1997. illustrations. aIncludes bibliographical references and index. 0aPublic relations. 0a Public relations - United States.1 aLattimore, Dan.1 aBaskin, Otis W.42uhttp://www.loc.gov/catdir/enhancements/fy0701/2003052650-d.html41uhttp://www.loc.gov/catdir/enhancements/fy0701/2003052650-t.html