Yopp, Jan Johnson. <br/><br/>
Reaching audiences :  a guide to media writing / 

 - 2nd ed. 
 - Boston :  Allyn and Bacon,  c1999. 
 - xiv, 394 pages :  Illustrations ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0205286224 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media - authorship.<br/>Mass media - audiences.<br/>Report writing.
<br/><br/><label>LC Class. No.: </label>P 96  / YOP