01688cam a22001574a 4500020002200000050001800022245005000040260006300090300003700153500005100190505116000241650006301401700002601464700001701490700002301507 a0131700758 (pbk.)00aTX 911.5bCAS00aCases in hospitality and tourism management / aUpper Saddle River, N.J. :bPearson/Prentice Hall,cc2006. aix, 117 pages :bIllustrations ; aIncludes bibliographical references and index.0 aMenu extensions in a fast food operation -- The waitress with a nose ring -- Menu changes resulting from food delivery shortages -- The case of the excessively busy line cook -- The redesign of a school cafeteria -- The employee whose personal habits defy sanitation guidelines -- Marketing ingenuity and product development -- Vending opportunities -- The buses are coming! A management planning case study -- Rebidding the contract -- Leadership expectations at the Benson Hotel -- Labor productivity: a hotel case study -- Partnership marketing: the Forte Hotels exemplar -- Hotel recruitment in a rural environment: making lemonade from lemons -- Franchise services evaluation -- The Madison Hotel in Memphis: a case study in the creation and development of a boutique hotel -- A fresh start at the Rainbow Golf Resort -- Blue Thistle Country Club -- Work morale and motivation -- The Adirondacks: human and nature tourism partnership -- Developing Jordanian tourism products and services -- Mount Evans scenic byway: is it being loved to death? Or is this a business opportunity? -- Border tourism synergies in the north country: New York and Quebec. 0aHospitality industry - study and teaching - United States.1 aO'Halloran, Robert M.1 aJarvis, Ken.1 aAllen-Chabot, Amy.