01531cam a22002058i 4500952010400000952010400104952010400208952010400312999001100416020002900427050001600456100002000472245004600492250001700538260003000555300002900585505068000614650002401294942000701318  001040aGIMPAbGIMPAcREFd2020-03-11ePurchasel0oHD 30.4 ESSp68758r2020-05-04w2023-02-23yBK  001040aGIMPAbGIMPAcGENd2020-03-11ePurchasel0oHD 30.4 ESSp68759r2020-05-04w2023-02-23yBK  001040aGIMPAbGIMPAcGENd2020-03-11ePurchasel0oHD 30.4 ESSp68760r2020-05-04w2023-02-23yBK  001040aGIMPAbGIMPAcGENd2020-03-11ePurchasel0oHD 30.4 ESSp68761r2020-05-04w2023-02-23yBK  c18d18  a9781138859920 (hardback)00aHD30.4bESS1 aHair, Joseph F.10aEssentials of business research methods /  a3rd edition.  aNew YorkbRoutledgec2016  a494 pagesbIllustrations0 aBusiness research for the twenty-first century -- Overview of the research process -- Ethics in business research -- Defining the research problem and reviewing the literature -- The nature and sources of secondary business data -- Conceptualization and research design -- Sampling approaches and considerations -- Methods of collecting primary data -- Measurement and scaling -- Questionnaire design -- Basic data analysis for qualitative research -- Basic data analysis for quantitative research -- Testing hypotheses in quantitative research -- Examining relationships using correlation and regression -- Other multivariate techniques -- Reporting and presenting research. 0aBusiness - Research  cBK