Thompson, Arthur A.
Strategy : winning in the marketplace : core concepts, analytical tools, cases /
- 2nd ed.
- Boston, Mass. : McGraw-Hill, c2006.
- xl, 348 pages : Illustrations ;
Includes bibliographical references and index.
0072989904 (alk. paper)
Strategic planning.
Industrial management.
Conglomerate corporations - management.
Strategic planning - case studies.
HD 30.28 / THO