Harvard business essentials : managing creativity and innovation /
- Boston, Mass. : Harvard Business School Press, c2003.
- xv, 174 pages : Illustrations ;
Includes bibliographical references and index.
Types of innovation : several types on many fronts -- The S-curve : a concept and and its lessons -- Idea generation : opening the genie's bottle -- Recognizing opportunities : don't let the good ones slip by -- Moving innovation to market : will it fly? -- Creativity and creative groups : two keys to innovation -- Enhancing creativity : enriching the organization and workplace -- What leaders must do : making a difference.
1591391121 (alk. paper)
Technological innovations - management. New products - management. Creative ability.