Creveling, Clyde M. <br/><br/>
Six sigma for marketing processes :  an overview for marketing executives, leaders, and managers / 

 - Upper Saddle River, NJ :  Prentice Hall,  c2006. 
 - xxvii, 269 pages :  Illustrations ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>013199008X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - management.<br/>Marketing - quality control.<br/>Six sigma (quality control standard)
<br/><br/><label>LC Class. No.: </label>HF 5415.13  / CRE