Annacchino, Marc A. <br/><br/>
New product development :  from initial idea to product management / 

 - Amsterdam :  Elsevier Butterworth-Heinemann,  c2003. 
 - xxxii, 567 pages :  Illustrations ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0750677325 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New products - planning.<br/>Product management.
<br/><br/><label>LC Class. No.: </label>HF 5415.153  / ANN