TY  - BOOK
AU  - Annacchino,Marc A.
TI  - New product development: from initial idea to product management 
SN  - 0750677325
AV  - HF 5415.153 ANN
PY  - 2003///
CY  - Amsterdam
PB  - Elsevier Butterworth-Heinemann
KW  - New products - planning
KW  - Product management
N1  - Includes index
UR  - http://www.loc.gov/catdir/description/els031/2003051881.html
UR  - http://www.loc.gov/catdir/toc/els031/2003051881.html
ER  -