TY  - BOOK
AU  - Crawford,C.Merle
AU  - Di Benedetto,C.Anthony
TI  - New products management
T2  - Irwin/McGraw-Hill series in marketing,
SN  - 0070275521 (alk. paper)
AV  - HF 5415.153 CRA
PY  - 2000///
CY  - Boston
PB  - Irwin/McGraw-Hill
KW  - New products - management
N1  - Includes index
UR  - http://www.loc.gov/catdir/description/mh023/99034882.html
UR  - http://www.loc.gov/catdir/toc/mh023/99034882.html
UR  - http://www.loc.gov/catdir/enhancements/fy0707/99034882-b.html
ER  -