00814cam a22002054a 4500952010800000952011700108999001500225020001500240050002100255100002000276245005700296250001300353260006100366300003900427500002000466650004800486650004300534700002400577942000700601  001040aGIMPAbGIMPAcREFd2014-07-14ePurchasel0oHF 5415.135 KERp60145r2022-12-09w2022-12-09yBK  00102lcc40aGIMPAbGIMPAcGENd2023-08-16eDonationl0oHF 5415.135 KERp69645r2023-10-30w2023-10-30yBK7i  c2141d2141  a013142184000aHF 5415.135bKER1 aKerin, Roger A.10aStrategic marketing problems :bcases and comments /  a10th ed.  aUpper Saddle River, NJ :bPearson/Prentice Hall,cc2004.  aviii, 696 pages :bIllustrations ;  aIncludes index. 0aMarketing - decision making - case studies. 0aMarketing - management - case studies.1 aPeterson, Robert A.  cBK