TY  - BOOK
AU  - Lovelock,Christopher H.
TI  - Services marketing
T2  - The Prentice-Hall series in marketing,
SN  - 0138070660
AV  - HF 5415.122 LOV
PY  - 1991///
CY  - Englewood Cliffs, N.J.
PB  - Prentice Hall
KW  - Professions - marketing
KW  - Service industries - marketing
N1  - Includes index
ER  -