Dominick, Joseph R. <br/><br/>
The dynamics of mass communication :  media in the digital age / 

 - 7th ed. 
 - Boston, MA. :  McGraw-Hill,  c2002. 
 - xxxii, 528 pages :  Illustrations ; 
 - McGraw-Hill series in mass communication, .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0072407662 (alk. paper) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>LC Class. No.: </label>P 90  / DOM