00799cam a2200241 a 4500 0538849487 HF 5415 LAM Lamb, Charles W. Marketing / 3rd ed. Cincinnati, Ohio : South-Western Publishing, c1996. xlix, 890 pages : Illustrations ; Rev. ed. of: Principles of marketing, 1993. Marketing. Marketing - management. Hair, Joseph F. McDaniel, Carl D. Lamb, Charles W. http://www.loc.gov/catdir/enhancements/fy1409/95002874-t.html http://www.loc.gov/catdir/enhancements/fy1409/95002874-d.html http://www.loc.gov/catdir/enhancements/fy1409/95002874-b.html BK lcc 0 0 lcc 0 GIMPA GIMPA REF 2006-02-16 Purchase 0 HF 5415 LAM 45236 2023-01-13 2023-01-13 BK 2457 2457