Baran, Stanley J. <br/><br/>
Mass communication theory :  foundations, ferment, and future / 

 - 5th ed. 
 - Boston, MA :  Wadsworth Cengage Learning,  c2009. 
 - xxiv, 373 pages :  Illustrations ; 
 - Wadsworth series in mass communication and journalism, .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780495503637 (pbk.) 0495503630 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media - philosophy.
<br/><br/><label>LC Class. No.: </label>P 90  / BAR