01437cam a2200217 a 4500020003000000020002700030050001800057100001800075245007300093250001200166260005500178300003800233500004700271505065500318650002600973700002400999856005901023942001201082952011001094999001501204  a9780136040040 (casebound)  a0136040047 (casebound)00aHD 30.22bKEA1 aKeat, Paul G.10aManagerial economics :beconomic tools for today's decision makers /  a6th ed.  aUpper Saddle River, N.J. :bPrentice Hall,cc2009.  axxiii, 598 pages:bIllustrations;  aIncludes statistical and financial tables.0 aIntroduction -- The firm and its goals -- Supply and demand -- Demand elasticity -- Demand estimation and forecasting -- The theory and estimation of production -- The theory and estimation of cost -- Pricing and output decisions : perfect competition and monopoly -- Pricing and output decisions : monopolistic competition and oligopoly -- Special pricing practices -- Game theory and asymmetric information -- Capital budgeting and risk -- The multinational corporation and globalization -- Government and industry : challenges and opportunities for today's manager -- Managerial economics in action : the case of the refreshment beverage industry. 0aManagerial economics.1 aYoung, Philip K. Y.41uhttp://www.loc.gov/catdir/toc/ecip0822/2008028750.html  2lcccBK  00102lcc40aGIMPAbGIMPAcREFd2014-10-03ePurchasel0oHD 30.22 KEAp60554r2023-10-02w2023-10-02yBK  c3349d3349