Sources :  notable selections in mass media / 

 - 2nd ed. 
 - Guilford, Conn. :  McGraw- Hill Dushkin ;  c1999. 
 - xii, 384 pages :  Illustrations ; 
<br/><br/> Includes bibliographical references and index. 
<br/><br/>Media effects: Early approaches; Media effects; Functionalism, uses, and gratifications; Political communication; Cultivation research -- Media of communication: Media bias and sense extension; Technology, systems, and human interaction -- Critical theory of mass media: Mass media, power, and ideology; Advertising, media, and society -- Media, culture, and society: Mass communication as cultural process; Feminist media criticism; Media and race -- Media and the global order: Perspectives on development; Cultural imperialism and national identity. 
<br/><br/><label>ISBN: </label>0073031828 9780073031828 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.
<br/><br/><label>LC Class. No.: </label>P 90  / SOU