TY  - BOOK
AU  - Doole,Isobel
AU  - Lancaster,Peter
AU  - Lowe,Robin
TI  - Understanding and managing customers
SN  - 0273685627
AV  - HF 5415.5 UND
PY  - 2005///
CY  - New York
PB  - Financial Times Prentice Hall
KW  - Customer services
KW  - Service �a la client�ele
N1  - Includes index
N2  - This comprehensive textbook provides an easy introduction to the subject of customers and ensures that the needs of business students will be met in an up-to-date and innovative manner
ER  -