00776cam a22002894a 4500 0 0 0 GIMPA tmc GEN 2008-01-02 Donation 0 HF 5415.2 MAL 52727 2021-06-01 2021-06-01 BK 473 473 0131525425 9780131525429 0131548654 9780131548657 0131971212 9780131971219 0131525484 9780131525481 9780132003278 0132003279 HF 5415.2 MAL Malhotra, Naresh K. Basic marketing research : a decision-making approach / 2nd ed. Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006. xl, 631 pages : Color illustrations ; Includes index. Marketing research. Marketing. Peterson, Mark, BK