@book{477,
	author = {Crouch, Sunny. and Housden, Matthew.},
	title = {Marketing research for managers /},
	publisher = {Butterworth-Heinemann,},
	year = {c2003.},
	address = {Oxford ;},
	edition = {3rd ed.},
	url = {http://www.loc.gov/catdir/description/els031/2003045189.html}
}