@book{535,
	author = {Hawkins, Del I. and Best, Roger J.},
	title = {Consumer behavior :},
	publisher = {Irwin/McGraw Hill, },
	year = {c2001.},
	series = {The Irwin/McGraw-Hill series in marketing, },
	address = {Boston, Mass. :},
	edition = {8th ed.},
	note = {Includes index.},
	url = {http://www.gbv.de/dms/hbz/toc/ht013450123.pdf}
}