Chaffey, Dave,
E-business and e-commerce management : strategy, implementation and practice /
- 3rd ed.
- Harlow : Financial Times Prentice Hall, c2007.
- xxviii, 663 pages : Illustrations.
Previous edition: 2003. Includes index.
This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.
0273707523 9780273707523
Electronic commerce.
Business enterprises - computer networks.
HF 5548.32 / CHA