Preface -- Building a strategic framework to analyze supply chains -- Understanding the supply chain -- Supply chain performance : achieving strategic fit and scope -- Supply chain drivers and metrics -- Designing the supply chain network -- Designing distribution networks and applications to online sales -- Network design in the supply chain -- Designing global supply chain networks -- Demand forecasting in a supply chain -- Aggregate planning in a supply chain -- Sales and operations planning : planning supply and demand in a supply chain -- Coordination in a supply chain -- Planning and managing inventories in a supply chain -- Managing economies of scale in a supply chain : cycle inventory -- Managing uncertainty in a supply chain : safety inventory -- Determining the optimal level of product availability -- Transportation in a supply chain -- Managing cross-functional drivers in a supply chain -- Sourcing decisions in a supply chain -- Pricing and revenue management in a supply chain -- Sustainability and the supply chain -- Discussion questions -- Bibliography -- Subject index.
Illustrating the key drivers in effective supply chain management, this book outlines the main concepts so that students may understand what creates a competitive advantage. This text also provides strong coverage of analytic skills so students can gauge the effectiveness of the techniques described in the text.
9781292093567 1292093560 9781292093574 1292093579
Marketing channels - management Delivery of goods - management Physical distribution of goods - management Customer services - management Industrial procurement. Materials management. Business management. Marketing channels - management Physical distribution of goods - management Delivery of goods - management Business logistics