The copywriter's handbook : a step-by-step guide to writing copy that sells /

By Bly, Robert W.. New York : Henry Holt and Company, 1990 . xi, 351 pages : , "An Owl book." | Reprint. Originally published: New York : Dodd, Mead, c1985. | Includes index. 0805011943

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Persuasive presentations for business /

By Bly, Robert W.. Irvine, Canada : Entrepreneur Press, 2008 . xiv, 250 pages : , Includes index. 9781599181776 (alk. paper) | 1599181770 (alk. paper)

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The copywriter's handbook : a step-by-step guide to writing copy that sells /

Persuasive presentations for business /