Search for 'su:"Marketing research"'

Essentials of marketing research /

By Kumar, V.. New York : John Wiley & Sons, Inc., 2002 . xix, 553 pages : , Includes index. 047141235X (pbk. : alk. paper)

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Marketing research /

By Burns, Alvin C.. Upper Saddle River, NJ : Pearson/Prentice Hall, 2006 . xxxi, 665 pages : , "SPSS integration"-- Pref. | Includes index. 0131477323

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Essentials of marketing research /

By Proctor, Tony.. Harlow, England ; | New York : Financial Times/Prentice Hall, 2005 . xxiii, 591 pages : , Previous ed.: 2002. 0273694944 (alk. paper)

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Basic marketing research : using Microsoft Excel data analysis /

By Burns, Alvin C.. Boston : Prentice Hall, 2012 . xxii, 391 pages : , Includes index. 9780135078228 (pbk. : alk. paper)

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Essentials of marketing research /

New York, NY : McGraw-Hill Irwin, 2010 . xvii, 398 pages : , Includes index. 9780073404820 (alk. paper) | 0073404829 (alk. paper)

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Marketing research : an applied orientation /

By Malhotra, Naresh K.. Upper Saddle River, NJ : Pearson, 2010 . xxxi, 897 pages : , Includes index. 9780136085430 (casebound : alk. paper)

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Marketing research : an applied orientation /

By Malhotra, Naresh K.. Upper Saddle River, NJ : Pearson, 2010 . vii, 929 pages : , Global edition. Includes index. 9780136094234 (casebound : alk. paper)

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Exploring marketing research /

By Zikmund, William G.. Mason, OH : South-Western, Cengage Learning, 2010 . xxii, 714 pages : , Includes access code for access to Qualtrics, a web-based survey tool(http://www.qualtrics.com/exploring). Includes index. 9780324788617 (Paper back) | 0324788614

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Marketing research : an applied approach /

By Malhotra, Naresh K.. Harlow : Prentice Hall/Financial Times, 2007 . xxi, 835 pages : , Previous European ed.: 2003; this title originally published as: Marketing research : an applied orientation. 5th ed. 2006. | Includes CD-ROM in pocket attached inside back cover. 9780273706892 | 0273706896 | 9786611552473 | 6611552472

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Marketing research for managers /

By Crouch, Sunny.. Oxford ; | Boston, MA : Butterworth-Heinemann, 2003 . xvi, 372 pages : 0750654538 (pbk. : alk. paper)

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Basic marketing research : a decision-making approach /

By Malhotra, Naresh K.. Upper Saddle River, N.J. : Pearson/Prentice Hall, 2006 . xl, 631 pages : , Includes index. 0131525425 | 9780131525429 | 0131548654 | 9780131548657 | 0131971212 | 9780131971219 | 0131525484 | 9780131525481 | 9780132003278 | 0132003279

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Using qualitative research in advertising : strategies, techniques, and applications /

Thousand Oaks, Calif. : SAGE, 2012 . xv, 218 p. : , Includes index. 9781412987240 (pbk. : alk. paper) | 1412987245 (pbk. : alk. paper)

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Marketing research/

By Aaker, David A.. New York ; J. Wiley & Sons, 2001 . XVI-751 pages : , Includesindex. 0471363405 | 9780471363408

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