Marketing /
Material type:
TextPublication details: Cincinnati, Ohio : South-Western Publishing, c1996.Edition: 3rd edDescription: xlix, 890 pages : IllustrationsISBN: - 0538849487
- Lamb, Charles W
- HF 5415Â LAM
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Book | GIMPA Main Reference Section | HF 5415 LAM (Browse shelf(Opens below)) | Available | 45236 |
Rev. ed. of: Principles of marketing, 1993.

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