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Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill Education , c2018.Edition: 21st edDescription: xlii, 1 volume (varied pagination) : Color IllustrationsISBN:
  • 1259921999
  • 9781259921995
Subject(s): LOC classification:
  • HD 30.28  CRA
Contents:
Part 1: Concepts and techniques for crafting and executing strategy --Section A: Introduction and overview --Section B: Core concepts and analytical tools --Section C: Crafting a strategy --Section D: Executing the strategy --Part 2: Cases in crafting and executing strategy --Section A: Crafting strategy in single-business companies --Section B: Crafting strategies in divesified companies --Section C: Implementing and executing strategy --Section D: Strategy, ethics, and social responsibility.
Summary: The 21st edition retains the 12-chapter structure of the prior edition and new content has been added to keep the material in line with the latest developments in the theory and practice of strategic management. Scores of new examples have been added, along with 17 new illustration capsules to enrich understanding of the content and to provide students with a ringside view of strategy in action. It remains as always, solidly mainstream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management.
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Holdings
Item type Current library Call number Status Date due Barcode
Book GIMPA Main Reference Section HD 30.28 CRA (Browse shelf(Opens below)) Available 67319
Book GIMPA Main General Stack HD 30.28 CRA (Browse shelf(Opens below)) Available 67320
Book GIMPA Main General Stack HD 30.28 CRA (Browse shelf(Opens below)) Available 67321
Book GIMPA Main General Stack HD 30.28 CRA (Browse shelf(Opens below)) Available 67322

Includes index

Part 1: Concepts and techniques for crafting and executing strategy --Section A: Introduction and overview --Section B: Core concepts and analytical tools --Section C: Crafting a strategy --Section D: Executing the strategy --Part 2: Cases in crafting and executing strategy --Section A: Crafting strategy in single-business companies --Section B: Crafting strategies in divesified companies --Section C: Implementing and executing strategy --Section D: Strategy, ethics, and social responsibility.

The 21st edition retains the 12-chapter structure of the prior edition and new content has been added to keep the material in line with the latest developments in the theory and practice of strategic management. Scores of new examples have been added, along with 17 new illustration capsules to enrich understanding of the content and to provide students with a ringside view of strategy in action. It remains as always, solidly mainstream and balanced, mirroring both the penetrating insight of academic thought and the pragmatism of real-world strategic management.

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