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1.
Relationship marketing : exploring relationship strategies in marketing / by
Edition: 2nd ed.
Material type: Text Text
Publication details: Harlow England : Financial Times/Prentice Hall, c2004
Availability: Items available for loan: GIMPA Main (1)Call number: HF 5415.55 EGA.

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2.
Relationship marketing : new strategies, techniques, and technologies to win the customers you want and keep them forever / by
Material type: Text Text
Publication details: Toronto : New York : John Wiley & Sons Canada, Ltd., c1998
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Availability: Items available for loan: GIMPA Main (1)Call number: HF 5415.55 GOR.

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3.
Managing customer relationships : a strategic framework / by
Material type: Text Text
Publication details: Hoboken, New Jersey : John Wiley & Sons, Inc., c2004
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Availability: Items available for loan: GIMPA Main (1)Call number: HF 5415.5 PEP.

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4.
Internal marketing : tools and concepts for customer-focused management / by Series: Marketing / Butterworth-Heinemann
Material type: Text Text
Publication details: Oxford (UK) ; Woburn (MA) : Butterworth-Heinemann, c2002
Availability: Items available for loan: GIMPA Main (1)Call number: HF 5415.13 AHM.

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