| 000 | 00769cam a2200193 a 4500 | ||
|---|---|---|---|
| 999 |
_c1013 _d1013 |
||
| 020 | _a0131182404 | ||
| 050 | 0 | 0 |
_aTX911.3 _bSHO |
| 100 | 1 | _aShoemaker, Stowe. | |
| 245 | 1 | 0 |
_aMarketing leadership in hospitality and tourism : _bstrategies and tactics for competitive advantage / |
| 250 | _a4th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson, _cc2007. |
||
| 300 |
_axxv, 662 pages : _bCol. illustrations, maps ; |
||
| 500 | _aLewis's name appears first on the earlier edition. Includes index. | ||
| 500 | _aRev. ed. of: Marketing leadership in hospitality / Robert C. Lewis, Richard E. Chambers. New York : John Wiley, c2000. | ||
| 650 | 0 | _aHospitality industry - marketing. | |
| 700 | 1 | _aLewis, Robert C., | |
| 700 | 1 | _aYesawich, Peter Charles, | |
| 942 | _cBK | ||