000 00762cam a2200229 a 4500
020 _a0073529850 (alk. paper)
020 _a9780073529851
050 0 0 _aHF 5415.3
_bPET
100 1 _aPeter, J. Paul.
245 1 0 _aConsumer behavior and marketing strategy /
250 _a8th ed.
260 _aBoston :
_bMcGraw-Hill/Irwin,
_cc2008.
300 _axix, 555 pages :
_bIllustrations ;
500 _aIncludes index.
650 0 _aConsumer behavior.
650 0 _aMarketing.
700 1 _aOlson, Jerry C.
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032470-d.html
856 4 1 _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032470-t.html
856 4 2 _uhttp://www.loc.gov/catdir/enhancements/fy0735/2006032470-b.html
942 _cBK
_2lcc
999 _c2114
_d2114