000 00711cam a22002054a 4500
020 _a013199008X
050 0 0 _aHF 5415.13
_bCRE
100 1 _aCreveling, Clyde M.
245 1 0 _aSix sigma for marketing processes :
_ban overview for marketing executives, leaders, and managers /
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_cc2006.
300 _axxvii, 269 pages :
_bIllustrations ;
500 _aIncludes index.
650 0 _aMarketing - management.
650 0 _aMarketing - quality control.
650 0 _aSix sigma (quality control standard)
700 1 _aHambleton, Lynne.
700 1 _aMcCarthy, Burke.
856 4 1 _uhttp://www.loc.gov/catdir/toc/ecip062/2005030766.html
942 _cBK
_2lcc
999 _c2120
_d2120