000 00529cam a22001934a 4500
020 _a0131477323
050 0 0 _aHF 5415.2
_bBUR
100 1 _aBurns, Alvin C.
245 1 0 _aMarketing research /
250 _a5th ed.
260 _aUpper Saddle River, NJ :
_bPearson/Prentice Hall,
_cc2006.
300 _axxxi, 665 pages :
_bIllustrations ;
500 _a"SPSS integration"-- Pref.
500 _aIncludes index.
650 0 _aMarketing research.
650 0 _aSPSS for Windows.
700 1 _aBush, Ronald F.
942 _cBK
_2lcc
999 _c2125
_d2125