| 000 | 00530cam a22001814a 4500 | ||
|---|---|---|---|
| 999 |
_c2131 _d2131 |
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| 020 | _a0131457578 | ||
| 050 | 0 | 0 |
_aHF 5415.13 _bKOT |
| 100 | 1 | _aKotler, Philip. | |
| 245 | 1 | 0 | _aMarketing management / |
| 250 | _a12th ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPearson Prentice Hall, _cc2006. |
||
| 300 |
_axxxix, 729 pages : _bIllustrations ; |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aMarketing - management. | |
| 700 | 1 | _aKeller, Kevin Lane. | |
| 856 | 4 | 1 | _uhttp://www.loc.gov/catdir/toc/ecip055/2004029595.html |
| 942 | _cBK | ||