| 000 | 00530pam a2200181 a 4500 | ||
|---|---|---|---|
| 020 | _a0138070660 | ||
| 050 | 0 | 0 |
_aHF 5415.122 _bLOV |
| 100 | 1 | _aLovelock, Christopher H. | |
| 245 | 1 | 0 | _aServices marketing / |
| 250 | _a2nd ed. | ||
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _cc1991. |
||
| 300 |
_axvi, 526 pages : _bIllustrations ; |
||
| 490 | _aThe Prentice-Hall series in marketing, | ||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aProfessions - marketing. | |
| 650 | 0 | _aService industries - marketing. | |
| 942 |
_cBK _2lcc |
||
| 999 |
_c2283 _d2283 |
||